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Outrank Websites That Have More Backlinks Than Your Site

Why Many Backlinks Alone Are Not Enough

Originally Published: July 14, 2009

Why many backlinks alone are not enough

  • Did you optimize the web page for the targeted keyword?
  • Can search engines find all pages of your website through the links on your website?
  • Is the HTML code of your web pages error free so that search engine spiders can easily parse your pages?
  • Does your robots.txt file allow search engine spiders to visit your web pages?
  • Are your web pages free of all spam elements (no hidden text, no sneaky redirects, no keyword stuffing, cloaking, etc.?
  • How many websites link to your site?
  • Are these links from related high quality pages?
  • Do social bookmark websites link to your site?
  • Do the links to your website include the keywords for which you want to be ranked highly?

How to meet Google's requirements

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