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Search Engine Marketing 102: Boosting Prominence
Originally Published: January, 2003
Boosting Prominence Objective:
Boosting Prominence Example 1:
Boosting Prominence Example 2:
<TITLE>WebPosition Gold Search Engine and Web promotion Software</TITLE>
<META NAME="keywords" CONTENT="WebPosition Gold, Search Engine Optimization">
<META NAME="description" CONTENT="WebPosition Gold - The World's Leading Search Engine Optimization Software!">
<!-- Style sheet that changes the color of the browser scroll bar (IE 5.0 and Higher) and sets the default font of the page to Arial 12 point -->
<LINK REL="StyleSheet" HREF="/css/styles.css" TYPE="text/css">
<BODY text="#000000" bgColor="#ffffff">
This is the main body text area.
<FORM METHOD="POST" Name="Subscribe" OnSubmit="return ValEmail();">
<INPUT TYPE="text" NAME="Email" VALUE="">
<INPUT TYPE="Submit" VALUE=" Subscribe ">
var result = true;
if (document.Subscribe.Email.value == "")
alert("Please enter an email address.");
result = false;
It eliminates the use of several lines of code in the
area, allowing the search engine to more easily access the
The technique allows you to quickly include these files on multiple pages by simply referencing them via just one line of code per file.
If you need to modify these files, you only have to modify the validate.js and styles.css files once. The changes will appear on all of the pages in which you have referenced them.
The change decreases the size of your pages, making them load quicker. The first page load would be about the same, but a browser should cache subsequent loads of validate.js and styles.js, thus reducing download time.
It makes your code much more manageable by eliminating repetition.
This article is copyrighted and has been reprinted with permission from FirstPlace Software.
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