Google's Plans And How This Will Affect Your Website Rankings
Google Guru Discusses Infrastructure Status
Originally Published: January 23, 2007
How You Might Be Affected By Google's Plans For The Next Weeks:
It is likely that you will see more variance in your Google rankings because Google's internal databases are going to be updated every 1-2 days instead of every 3-4 weeks.
Google usually reveals PageRank updates quarterly to the public. A new PageRank update is underway. However, this does not mean that your Google rankings will change because the new PageRank values are already incorporated into their ranking algorithms.
should be nothing to be afraid of. If your site shows up in the supplemental results, then don't worry. According to Matt Cutts, the PageRank of a web page determines if the page appears in the regular or supplemental results.
The supplemental results continue to get fresher, "and website owners may see more traffic from their supplemental results pages."
Google plans to change the "filetype:" operator so that it doesn't require an additional query word.
Google discovered a small anomaly with .com domains that are hosted outside the US. A fix has been submitted so the rankings of the affected sites might change.
There will be no "major infrastructure-related" ranking updates in the near future.
What You Can Do To Get High Rankings In The New Google
The approach I’d recommend in that case is to use solid white-hat SEO to get high-quality links (e.g. editorially given by other sites on the basis of merit).
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