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Google's -30 Ranking Filter Penalty

Spam Techniques Penalized

Originally Published: October 31, 2006

What Is Google's -30 Filter?

Why Does Google Apply The -30 Filter To Some Web Sites?

  • Guestbook spamming

    If you try to get inbound links by spamming guestbooks and blogs then Google might apply the filter to your web site.

  • JavaScript redirects

    JavaScript redirections might be misinterpreted as a spamming attempt. Better use 301 htaccess redirect if you must redirect URLs on your pages. For detailed instructions see: [Search Engine Safe HTML Page URL Redirect]

  • Doorway pages

    Google doesn't like doorway pages. If you must use special landing pages for PPC ads and other ads, make sure that these pages cannot be spidered by Google and other search engines. You can use a robots.txt file to do that. Generate your robots.txt file with our robots.txt creator.

What Can You Do If Google Applies The -30 Filter To Your Site?

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