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How Web Page Changes Influence Search Engine Rankings

Patents Describe Monitored Elements

Originally Published: January 11, 2011

Several Search Engine Patents Deal With The Changes On Your Site

Which Web Page Elements Are Monitored By Search Engines?

  • Keywords that are included in a web page.
  • Keywords that are associated with a web page
  • The anchor texts that are used in links on the page.
  • The colors and the sizes of images on the page.
  • The position of text or images on the page.
  • The frequency of document changes over time.
  • The amount of the web page content that has been changed.
  • Tags that are assigned to the page.
  • Search queries that are used to find the page.

How Exactly Do Changes In These Elements Influence The Rankings Of A Page?

What Does This Mean To Your Website?

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